The power couple of the year award goes to public relations and digital marketing. In today’s technology and internet-driven age, these two disciplines drive each other. Digital activity largely relies on Search Engine Optimization (SEO). Basically, if you want your website to be visible to your intended audience, you have to have an understanding of… Read more »
This past January, brands and users on Facebook were dealt a shock – or at least a lot of confusion – when Mark Zuckerberg announced a change to the News Feed algorithm affecting…
At Symposia, our goal is to create conversations that change minds, to take our clients to the next level with their digital footprint. In order to do that, we apply multiple tools and…
The power couple of the year award goes to public relations and digital marketing. In today’s technology and internet-driven age, these two disciplines drive each other…
Symposia Labs recently added another member to our team! We’re welcoming Riley Waugh as our new User Intent Analyst and Google Adwords Guru. We sat down with Riley and…
This Case Study shows how MaxOne, a start-up company built for athletic coaches, utilized Facebook Ads and Email Automations to get in front of the right people and generate Free Trial Registrations. The Story MaxOne, a sports-based startup in the SaaS (Software as a Service) industry is looking to change the lives of Varsity Coaches across… Read more »
The month of September has been busy for the Symposia Labs family! We recently welcomed Jake Bradford to the team as our Senior Graphic Designer while we bid a fond farewell to Ashley Navarre, our former graphic designer, as she started her new job in Colorado. We sat down with Jake and asked him a… Read more »
Every month, we come across organizations that have spent $30k on a website redesign without considering any of the elements that optimize that site for digital marketing. It’s not uncommon for organizations launch an expensive, pretty website, but shoot themselves in the foot by failing to set goals for what they want their site to… Read more »
During the first part of summer 2017, I was able to participate in a two-month study abroad term in western Europe. Words cannot describe how excited I was to be there and experience a culture entirely different from my own. However, my excitement and awe for Europe will not be the focus of my writing… Read more »
