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#ContinueChange Podcast Series Episode 1: Humanizing Donors Using Donor Personas

June 10, 2020

Rachel Mills joins us for our first episode of the #ContinueChange video podcast series to dive deeper into the importance of donor personas. Rachel is a respected and certified West Michigan nonprofit consultant and has been featured in Yahoo Finance, The Chronicle of Philanthropy, Nonprofit Pro, Nonprofit Times, PRWeb, MLive, and the Washington Business Journal.

She discusses how creating messaging that fits into the donor’s world humanizes core groups of your nonprofit’s ideal audience. We are excited to share her timely insights with you!