#ContinueChange Podcast Series Episode 10: Wearing Many Hats? The Essential Nonprofit Perspective

What are your marketing needs?
What are you marketing needs?
- We need a new website
- We need better SEO and content marketing
- We need help with a CRM and marketing automation
- We need better creative, graphics, maybe even a video

What are you looking for in a marketing agency partner?
What are you looking for in a marketing agency partner?
- A team that moves quickly and that is easy to get a hold of
- Tried and true tools, systems, and processes
- Transparency in pricing
- A team that will help us build out our team and provide education and training along the way
- Someone that has experience in our industry and / or vertical
- An agency that is small enough that we “don’t get lost” as what we’re doing is really important to the future of our company

How important is data to you? Can you describe what you’ve typically tracked in the past?
- We look at the numbers daily
- We look at the numbers monthly
- We look at the numbers, but we aren't sure what to make of them.
- What is this data you speak of?

If you had an hour to learn more about marketing, what would you want us to teach you about?
- How to better track my data
- How to create a better content marketing strategy
- How to make a list of website speed improvement opportunities
If you had an hour to learn more about marketing, what would you want us to teach you about?
- What documents and processes need to exist on a marketing team that is trying to scale up
- How to better utilize a specific platform
Untitled

Does digital matter in your industry?
- Yes, very much!
- No, not really.
- I'm not sure, maybe you could tell me.

Start the conversation.